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ProDays
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- Exceptional discounts on the biggest brands
- Exclusive offers on professional equipment
- In-store events and demonstrations
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Professional Awards
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Where to find us
Our Story
Gouiran Beauté is a French family business specializing in the distribution of professional beauty products, with a history spanning over six decades. Here are the key milestones in its development:
Beginnings
The Gouiran Beauté adventure began in Montpellier in 1964. The Gouiran family acquired a business specializing in the trade of perfumery and products for hairdressers. Their innovative approach, combining professional expertise and high-end products, quickly met with great success.
Expansion and diversification
Over the years, the company experienced significant growth:
- 2000s: Gouiran Beauté expanded its range by introducing aesthetic products, thus becoming a wholesaler of hairdressing and beauty products.
- 2001: Creation of Beautélive, Gouiran Beauté's own brand, initially focused on hairdressing products.
- 2005: Beautélive diversified by launching its own line of aesthetic products.
Recent development
Today, Gouiran Beauté has established itself as a major player in the beauty sector in France. The company is distinguished by:
- A network of 22 stores across France.
- A high-performing e-commerce platform.
- A turnover of 28 million euros in 2023.
- 160 employees.
- A clientele of 170,000 individuals and numerous professionals.
Business model
Gouiran Beauté is characterized by a hybrid model, welcoming both professionals and individuals in its points of sale. The company positions itself as a partner for beauty professionals, offering comprehensive support: personalized technical advice, adapted training, and regular follow-up.
