{"title":"Shampoing déjaunisseur","description":"\u003cp\u003eLes \u003cstrong data-pasted=\"true\"\u003eshampoings déjaunisseurs\u003c\/strong\u003e sont les alliés incontournables des cheveux blonds, gris, blancs ou décolorés. Grâce à leurs pigments violets, ils neutralisent efficacement les reflets jaunes indésirables qui apparaissent avec le temps sous l'effet des lavages, du soleil, du chlore ou de la pollution. Chez \u003cstrong\u003eGouiran Beauté\u003c\/strong\u003e, découvrez une sélection de shampoings déjaunisseurs professionnels adaptés à tous les types de cheveux et aux besoins des particuliers comme des coiffeurs.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003ePourquoi utiliser un shampoing déjaunisseur ?\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eAprès une décoloration, un balayage, des mèches ou une coloration blonde, les cheveux ont tendance à développer des reflets chauds qui ternissent la couleur. Le shampoing déjaunisseur agit en déposant des pigments violets qui viennent neutraliser ces nuances jaunes selon le principe de la colorimétrie.\u003c\/p\u003e\u003cp\u003eUtilisé une à deux fois par semaine, il permet de :\u003c\/p\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003eNeutraliser les reflets jaunes et cuivrés\u003c\/li\u003e\n\u003cli\u003ePréserver l'éclat des cheveux blonds, gris ou blancs\u003c\/li\u003e\n\u003cli\u003eRaviver une coloration ou une décoloration\u003c\/li\u003e\n\u003cli\u003eApporter de la brillance à la fibre capillaire\u003c\/li\u003e\n\u003cli\u003eEspacer les rendez-vous chez le coiffeur\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eDes shampoings déjaunisseurs pour tous les blonds\u003c\/strong\u003e\u003c\/h2\u003e\u003ch2\u003ePour les cheveux blonds naturels\u003c\/h2\u003e\u003cp\u003eLes cheveux blonds naturels peuvent perdre de leur éclat au fil des saisons. Un shampoing déjaunisseur aide à conserver un blond lumineux et froid sans altérer la fibre capillaire.\u003c\/p\u003e\u003ch2\u003ePour les cheveux décolorés ou méchés\u003c\/h2\u003e\u003cp\u003eLes cheveux éclaircis sont particulièrement sensibles à l'oxydation. Les shampoings déjaunisseurs permettent de prolonger l'effet d'un balayage, d'un ombré hair ou de mèches blondes.\u003c\/p\u003e\u003ch2\u003ePour les cheveux gris et blancs\u003c\/h2\u003e\u003cp\u003eLes cheveux gris ou blancs peuvent jaunir naturellement avec le temps. Les pigments violets redonnent de l'éclat et permettent d'obtenir une couleur plus lumineuse et plus pure.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eComment bien utiliser un shampoing déjaunisseur ?\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003ePour un résultat optimal, appliquez le shampoing sur cheveux mouillés, laissez agir entre 2 et 5 minutes selon l'intensité souhaitée puis rincez abondamment. Une utilisation hebdomadaire est généralement suffisante, mais la fréquence peut être adaptée selon la nature du cheveu et le résultat recherché.\u003c\/p\u003e\u003cp\u003eAfin de préserver l'hydratation de la fibre capillaire, il est conseillé de compléter votre routine avec un\u003ca href=\"https:\/\/gouiron-beaute.shop\/collections\/masque-cheveux\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003e masque cheveux\u003c\/strong\u003e\u003c\/a\u003e nourrissant ou un \u003ca href=\"https:\/\/gouiron-beaute.shop\/collections\/apres-shampoing\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003eaprès-shampoing\u003c\/strong\u003e \u003c\/a\u003eadapté aux cheveux colorés ou sensibilisés.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eComplétez votre routine capillaire\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003ePour prolonger la beauté de votre blond, associez votre shampoing déjaunisseur à des soins spécifiques :\u003c\/p\u003e\u003cul\u003e\u003cli style=\"font-weight: bold;\"\u003eMasques et soins réparateurs\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003eAprès l'utilisation d'un shampoing pigmenté, un \u003ca href=\"https:\/\/gouiron-beaute.shop\/collections\/masque-cheveux\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong data-pasted=\"true\"\u003emasque cheveux\u003c\/strong\u003e\u003c\/a\u003e nourrit la fibre et maintient la douceur des longueurs. Les cheveux décolorés apprécieront également un \u003cstrong\u003esoin réparateur\u003c\/strong\u003e pour renforcer leur résistance.\u003c\/p\u003e\u003cul\u003e\u003cli style=\"font-weight: bold;\"\u003eProtection de la couleur\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003ePour conserver un blond éclatant plus longtemps, découvrez également notre sélection de \u003cstrong data-pasted=\"true\"\u003eshampoings cheveux colorés\u003c\/strong\u003e, ainsi que nos \u003cstrong\u003eshampoings hydratants\u003c\/strong\u003e pour préserver la souplesse et la brillance des cheveux sensibilisés.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eEntretenir tous les besoins capillaires\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eSelon votre nature de cheveux, retrouvez également nos catégories incontournables :\u003c\/p\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003e\n\u003cstrong\u003eShampoings violets\u003c\/strong\u003e pour neutraliser les faux reflets des blonds froids\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShampoings réparateurs\u003c\/strong\u003e pour les cheveux fragilisés\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShampoings fortifiants\u003c\/strong\u003e pour renforcer la fibre capillaire\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShampoings cheveux secs\u003c\/strong\u003e pour nourrir intensément\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShampoings sans sulfate\u003c\/strong\u003e pour un lavage plus doux\u003c\/li\u003e\n\u003cli\u003eTous nos \u003ca href=\"https:\/\/gouiron-beaute.shop\/collections\/shampoing\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003eshampoings professionnels\u003c\/strong\u003e\u003c\/a\u003e adaptés à chaque type de cheveux\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003ePourquoi acheter votre shampoing déjaunsseur chez Gouiran Beauté ?\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eDepuis plus de 60 ans, Gouiran Beauté accompagne les professionnels de la coiffure ainsi que les particuliers avec une large sélection de produits capillaires professionnels des plus grandes marques. Vous bénéficiez de conseils d'experts, d'un large choix de shampoings déjaunisseurs et de soins complémentaires pour entretenir durablement votre blond, vos cheveux gris ou blancs.\u003c\/p\u003e\u003cp\u003eQue vous souhaitiez éliminer les reflets jaunes, raviver votre couleur ou préserver l'éclat de votre décoloration, vous trouverez sur Gouiran Beauté le shampoing déjaunisseur parfaitement adapté à vos besoins.\u003c\/p\u003e","products":[{"product_id":"shampoing-neutralisant-1","title":"Total Results So Silver Neutralizing Shampoo","description":"\u003cp\u003eDiscover Matrix Total Results SO SILVER shampoo, a shampoo that works on colored hair as well as on mature hair.\u003c\/p\u003e\u003cp\u003eFor colored hair, SO SILVER will neutralize the unsightly yellow and brassy tones that can appear after coloring. Thanks to its violet pigments that deposit on the outer layer of the hair, the color will be revived.\u003c\/p\u003e\u003cp\u003eOn mature gray or white hair, it will illuminate by providing shine and suitable care for sometimes weakened hair.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"L'Oréal Matrix","offers":[{"title":"300ml","offer_id":49094314131750,"sku":"071010300113","price":18.3,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":49094314164518,"sku":"071010300115","price":36.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-so-silver-total-results-matrix_group_1_1783399779.jpg?v=1786484564"},{"product_id":"shampoing-protecteur-de-couleur-9","title":"Colorlast Color Protecting Shampoo","description":"\u003cp\u003eBlonde hair is healthy hair!\u003c\/p\u003e\u003cp\u003eWith Matrix color-protective shampoo, your clients' hair is beautiful and healthy. Finally, this revitalizing shampoo uses a combination of violet pigments to neutralize unwanted brassy tones.\u003c\/p\u003e\u003cp\u003eYou will find a blend of figs and orchids. These two ingredients help keep blonde hair perfectly beautiful between salon visits.\u003c\/p\u003e\u003cp\u003eThis results in 3 times less breakage compared to using a non-conditioning shampoo.\u003c\/p\u003e","brand":"L'Oréal Matrix","offers":[{"title":"Colorlast Color Protecting Shampoo 1000ml","offer_id":49094315245862,"sku":"071010300140","price":36.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-protecteur-couleur-1l-biolage-matrix_071010300140_1_1783399755.jpg?v=1783421925"},{"product_id":"shampoing-no-yellow","title":"Blondesse No-Yellow Shampoo","description":"\u003cp\u003eTo maintain your blonde, we offer this No-Yellow shampoo from Inebrya's Blondesse range.\u003c\/p\u003e\u003cp\u003eIndeed, the pigments contained in this shampoo eliminate unwanted yellow tones, helping you rediscover your favorite blonde! It is formulated with silk proteins and grape extracts that will leave hair well-hydrated, soft, and shiny. You can also use it on gray hair to eliminate the yellow effect that sometimes appears.\u003c\/p\u003e\u003cp\u003eChoose this shampoo, which will be an excellent shampoo for maintaining blonde hair and keeping it silky.\u003c\/p\u003e","brand":"Inebrya","offers":[{"title":"300ml","offer_id":49094316392742,"sku":"071021500042","price":12.9,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":49314656125222,"sku":"071021500043","price":24.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/inebrya-shampoing-blondesse-no-yellow-300ml_071021500042_1_1783399762.jpg?v=1783421933"},{"product_id":"shampoing-brillance-grey-by-day","title":"GREY BY DAY Greylosophy Shine Shampoo","description":"\u003cp\u003eInebrya's Greylosophy Grey By Day brightening shampoo is specially designed to maintain and enhance natural gray hair or bleached platinum blonde hair. Enriched with avocado oil, this shampoo offers a unique hair experience, while preserving the authentic radiance of your silver hair.\u003c\/p\u003e\u003ch3\u003e\u003cstrong\u003eInnovative Formula\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003eThe formula of this shampoo skillfully combines nourishing Avocado Oil with a blend of light purple pigments. These pigments are carefully balanced to keep hair as shiny and gray as possible, while neutralizing unwanted yellow tones.\u003c\/p\u003e\u003ch3\u003e\u003cstrong\u003eBenefits of Avocado Oil\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003eAvocado Oil, a key ingredient in this shampoo's formula, offers a multitude of benefits for your hair:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRestores damaged hair\u003c\/strong\u003e: it repairs the protective lipid layer, restoring vitality and shine to your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates hair growth\u003c\/strong\u003e: it promotes hair growth for strong and resistant hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelays the appearance of gray hair\u003c\/strong\u003e: it helps to delay the natural graying process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrevents sun damage\u003c\/strong\u003e: it protects your hair from damage caused by UV rays, thanks to its antioxidant and moisturizing properties.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e\u003cstrong\u003eEcological Commitment\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e- \u003cstrong\u003e100% Vegan\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e- \u003cstrong\u003eSLES\/SLS Free\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e- \u003cstrong\u003e98% naturally derived ingredients\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e- \u003cstrong\u003e94% biodegradability\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Inebrya","offers":[{"title":"300ml","offer_id":49094317474086,"sku":"071021500069","price":11.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-greylosophie-inebrya_groupe_1_1783399734.jpg?v=1786484570"},{"product_id":"shampoing-violet-a-la-keratine","title":"Violet Keratin Shampoo","description":"\u003cp\u003eBlonde hair needs to be maintained to keep its original color and shine. For this purpose, we recommend using this purple shampoo from Keratherapy's Totally Blonde range.\u003c\/p\u003e\u003cp\u003eIndeed, thanks to its purple color, this shampoo will neutralize yellow tones in blonde hair, removing warm undertones and undesirable reflections. \u003c\/p\u003e\u003cp\u003eFurthermore, it has been formulated with natural plants and antioxidants, ensuring hair is cleaned thoroughly and gently. Based on Keratin, it will strengthen hair and nourish it from within, giving it incredible shine.\u003c\/p\u003e\u003cp\u003eSulfate-free, this shampoo will be ideal for maintaining Brazilian and tannin straightening treatments.\u003c\/p\u003e","brand":"Kerathérapy","offers":[{"title":"Violet Keratin Shampoo 300ml","offer_id":49094319210790,"sku":"071022500012","price":26.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/diora-keratin-totally-blonde-shampoing-300ml_071022500012_1_1783399764.jpg?v=1783421972"},{"product_id":"shampoing-dejaunisseur-anti-brass","title":"Kinactif Anti-Brass Purple Shampoo","description":"\u003cp\u003eTreat your blonde, grey, or bleached hair to exceptional care with Kinactif N°5 Anti-Yellowing shampoo. Its innovative formula effectively neutralizes unwanted yellow tones, restoring the freshness and luminosity of your blonde color while preserving the health of your hair and scalp.\u003c\/p\u003e\u003ch3\u003e\u003cstrong\u003eHighlights of Anti-Brass Shampoo\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003e- \u003cstrong\u003eNeutralizes yellow tones\u003c\/strong\u003e: The purple color of this shampoo eliminates unwanted yellow tones, giving you a radiant blonde color.\u003c\/p\u003e\u003cp\u003e- \u003cstrong\u003eRestored shine\u003c\/strong\u003e: Thanks to its formula rich in \u003cstrong\u003eCamellia Oil\u003c\/strong\u003e, this shampoo restores lost shine to your hair, while making it incredibly soft and silky.\u003c\/p\u003e\u003cp\u003e- \u003cstrong\u003eBalancing care\u003c\/strong\u003e: The prebiotics in this shampoo's formula balance your scalp's microbiome, promoting optimal hair health.\u003c\/p\u003e\u003cp\u003eGive your hair the color and shine it deserves with this Anti-Brass shampoo and offer it exceptional care for hair that shines with beauty and health.\u003c\/p\u003e","brand":"Kin","offers":[{"title":"50ml","offer_id":49094327042342,"sku":"071035700084","price":2.9,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":49298465849638,"sku":"071035700088","price":29.9,"currency_code":"EUR","in_stock":true},{"title":"300ml","offer_id":49298465816870,"sku":"071035700086","price":16.3,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/kinactif-anti-brass-blonde-shampoing_071035700084conf_1_1783399735.jpg?v=1783421986"},{"product_id":"shampoing-silver-stiletto","title":"Silver Stiletto Shampoo","description":"\u003cp\u003eIn order to have hair ready to receive the brand's semi-permanent colorings \u003cstrong\u003eManic Panic\u003c\/strong\u003e, we advise you to use this \u003cstrong\u003eSilver Stiletto Shampoo\u003c\/strong\u003e.\u003c\/p\u003e \u003cp\u003eIndeed, this shampoo is highly loaded with purple pigment, which gives it extraordinary anti-yellowing power. This way the hair will be ready to be colored, for a result as close as possible to your expectations.\u003c\/p\u003e \u003cp\u003eYou can also use it to remove the yellow and copper from your blonde to have hair close to platinum blonde. This shampoo is also recommended for the maintenance of colors such as gray, purple or blue.\u003c\/p\u003e \u003cp\u003eThis shampoo will therefore be ideal for removing bad reflections, to leave your hair in perfect conditions in order to have a more beautiful color.\u003c\/p\u003e","brand":"Manic Panic","offers":[{"title":"Silver Stiletto Shampoo 236ml","offer_id":49094328516902,"sku":"071044100005","price":19.96,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/manic-panic-shampoing-silver-stiletto-236ml_071044100005_1_1783399761.jpg?v=1783421978"},{"product_id":"shampoing-blonde-enhancer-n-4p","title":"No. 4P Blonde Enhancer Toning Shampoo","description":"\u003cp\u003eBlond hair that has been bleached is often damaged. And unfortunately, there are always unwanted undertones that appear. Olaplex offers its N.4P Blonde Enhancer shampoo, which will work wonders on your hair.\u003c\/p\u003e\u003cp\u003eIndeed, this shampoo will neutralize unwanted yellow undertones on blonde or grey hair, but it will also deeply repair and strengthen the hair from within thanks to its patented technology.\u003c\/p\u003e\u003cp\u003eHair will be softer and shinier, without those unwanted undertones that spoil your life.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"250ml","offer_id":49094332088614,"sku":"071062200003","price":31.9,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":49298467422502,"sku":"071062200008","price":94.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing_blonde_enhancer_n.4p_1783399782.jpg?v=1783422003"},{"product_id":"shampoing-blond-infini-071000400076blondin_b","title":"Blond Infini ColorLab Shampoo","description":"\u003cp\u003eTo perfectly maintain blonde, gray, or white hair, the French brand Subtil offers its Blond Infini shampoo from the ColorLab range.\u003c\/p\u003e\u003cp\u003eIndeed, blonde hair tends to develop an undesirable yellow tint over time. This shampoo with violet pigments will fade this tint until you rediscover your perfect color.\u003c\/p\u003e\u003cp\u003eFurthermore, this shampoo will leave your hair soft and supple, with exceptional shine.\u003c\/p\u003e","brand":"Gouiran Beauté","offers":[{"title":"1000ml","offer_id":49315230777638,"sku":"071000400077BLONDINF","price":29.9,"currency_code":"EUR","in_stock":true},{"title":"300ml","offer_id":49293586792742,"sku":"071000400076BLONDINF","price":12.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-blond-infini-subtil-cl_071000400076blondin_1_1783399775.jpg?v=1783421867"},{"product_id":"shampoing-eclat-silver-bundle","title":"Radiant shampoo","description":"\u003cp\u003eDiscover the brand new radiance shampoo from the new L'Oréal Professionnel expert series, \u003cstrong\u003eSILVER\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eFor? Enhancing the beauty of grey and white hair.\u003c\/p\u003e\u003cp\u003eThis cleansing treatment is enriched with a formula composed of the \"Gloss Protect\" system and purple color micropigments to neutralize unwanted yellow and brassy tones. Grey or white hair is softened and smoothed. It regains a pure and radiant color!\u003c\/p\u003e\u003cp\u003eResults: enhanced and resplendent silver hair.\u003c\/p\u003e","brand":"Gouiran Beauté","offers":[{"title":"1500ml","offer_id":53352668529026,"sku":"071000300092SILVER","price":53.8,"currency_code":"EUR","in_stock":true},{"title":"10.1 fl. oz.","offer_id":53352668561794,"sku":"071000300090SILVER","price":19.8,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":53352668594562,"sku":"071000300091SILVER","price":29.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shp-silver-groupe_1783399778.jpg?v=1783421866"},{"product_id":"shampoing-dejaunisseur-schwarzkopf-bundle","title":"Purple Shampoo","description":"\u003cp\u003eSpecial pigmented shampoo for blonde, grey, and white hair.\u003c\/p\u003e\u003cp\u003eEssential for white or lightened hair, Schwarzkopf Professional's BC CP Silver Shampoo will give them a \"boost\"!\u003c\/p\u003e\u003cp\u003eIts unique formula deposits a light blue-violet pigment on your hair during washing, which revives its color by adding a cool tone.\u003c\/p\u003e\u003cp\u003eWhite or very light hair thus obtains an ash tone, and yellow tones are perfectly neutralized!\u003c\/p\u003e\u003cp\u003eTip: use it daily to boost tones and 1 to 2 times a week for perfect maintenance!\u003c\/p\u003e\u003cp\u003eVegan formula, without animal-derived ingredients. Sulfate-free, silicone-free, no artificial colors, paraben-free, mineral oil-free, phthalate-free, and microplastic-free.\u003c\/p\u003e\u003cp\u003eThe packaging is eco-friendly, fully recyclable, and contains up to 97% recycled plastic.\u003c\/p\u003e","brand":"Gouiran Beauté","offers":[{"title":"1000ml","offer_id":53352670167426,"sku":"071001100121SILVER","price":44.9,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampooing-bc-bonacure-schwarzkopf_silver_1_1783399734.jpg?v=1786484535"},{"product_id":"shampoing-violet-neutralisant-blondme-300ml-1000ml-071001100131","title":"BlondMe Neutralizing Violet Shampoo","description":"\u003cp\u003eRevive the shine of your cool blonde with BlondMe Purple Shampoo from Schwarzkopf Professional.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of BlondMe purple neutralizing shampoo\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNeutralization of unwanted reflections\u003c\/strong\u003e : purple pigments to eliminate yellow and orange reflections.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthening the hair fiber\u003c\/strong\u003e : Bond Repair technology for stronger and less brittle hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural ingredients\u003c\/strong\u003e : almond oil, white tea and cornflower flowers to nourish and illuminate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle formula\u003c\/strong\u003e : without sulfate or SLS, ideal for sensitized hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVisible results\u003c\/strong\u003e : hair brighter, stronger and less brittle from the first use.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eBlondMe neutralizing shampoo: exceptional care for perfect blonde\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eBlondMe Neutralizing Purple Shampoo is more than just a \u003ca href=\"\/en\/collections\/shampoing-soin-coiffant?_gl=1*14kz047*_up*MQ..*_ga*NDE4NzE2OTU1LjE3NDAxMjc4MTk.*_ga_W71ZKG53HY*MTc0MDEyNzgxOS4xLjAuMTc0MDEyNzgxOS4wLjAuMA..\" rel=\"noopener noreferrer\" target=\"_blank\"\u003eshampoo\u003c\/a\u003e. It is a real ally for women who wish to preserve the beauty of their cool blonde. Its unique formula, enriched with purple pigments, effectively neutralizes unwanted reflections that may appear over time, while taking care of the hair fiber.\u003c\/p\u003e\u003cp\u003eThanks to Bond Repair technology, this shampoo strengthens the internal structure of the hair, reducing breakage and loss of keratin. Hair is stronger, more resilient and visibly healthier. Almond oil, white tea and cornflower flowers provide hydration, nutrition and shine, for a healthy-looking blonde.\u003c\/p\u003e\u003cp\u003eIts gentle formula, without sulfate or SLS, respects the most fragile and sensitized hair. You can use it regularly, alternating with your usual shampoo, to maintain a cool and luminous blonde. Treat your hair to the best of technology and nature with Schwarzkopf BlondMe Neutralizing Purple Shampoo.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"300ml","offer_id":54980255318402,"sku":"071001100131","price":20.1,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":54980255351170,"sku":"071001100128","price":59.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-violet-neutralisant-GROUPEl_071001100131_1_1783399747.jpg?v=1783421892"},{"product_id":"shampoing-dejaunisseur-raviveur-de-blond-froid-inbigo-300ml","title":"Invigo Cool Blonde Color Refreshing Shampoo","description":"\u003ch4\u003eWITH COLOR PIGMENTS\u003c\/h4\u003e\u003cdiv\u003eRefreshes and maintains the radiance and shine of natural, colored, or lightened blondes. This purple shampoo prevents yellowing of natural or colored blonde hair and helps eliminate brassy tones, for hair that is soft to the touch.\u003cbr\u003e\u003cbr\u003eDIRECTIONS FOR USE:\u003cbr\u003eApply and lather on wet hair. Leave on for 3 to 5 minutes, then rinse thoroughly.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAVAILABLE SIZES: 1L, 300 ml\u003c\/strong\u003e\n\u003c\/div\u003e","brand":"Wella Professionals","offers":[{"title":"10.1 fl oz","offer_id":55216513778050,"sku":"071007000199","price":18.34,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-cool-blonde-recharge-300ml-wella_071007000199_1_1783399775.jpg?v=1783421891"},{"product_id":"shampoing-dejaunisseur-eclat-beautelive-071021500082","title":"Beautélive Expert Silver Brightening Purple Shampoo","description":"\u003cp\u003eRestore your blonde to its full glory with Beautélive EXpert purple shampoo!\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of Beautélive Expert purple shampoo\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eIdeal for blonde, highlighted, or bleached hair.\u003c\/li\u003e\n\u003cli\u003eNeutralizes unwanted yellow tones.\u003c\/li\u003e\n\u003cli\u003eEnriched with silk proteins for a soft feel.\u003c\/li\u003e\n\u003cli\u003eCorrective purple pigments for luminous blonde hair.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eBeautélive Expert purple shampoo: a professional shampoo for pure and radiant blonde hair\u003c\/strong\u003e\u003c\/h2\u003e\u003carticle id=\"isPasted\"\u003e\u003cp\u003eThe \u003cstrong\u003eBeautélive Expert Radiance Purple Shampoo\u003c\/strong\u003e has been specially formulated to enhance blonde, highlighted, or bleached hair. Thanks to its richness in \u003cstrong\u003epurple pigments\u003c\/strong\u003e, it works deeply to \u003cstrong\u003eneutralize yellow tones\u003c\/strong\u003e and reveal a pure, cool, and luminous blonde. \u003cstrong\u003eSilk proteins\u003c\/strong\u003e, known for their smoothing and softening properties, provide an \u003cstrong\u003eincomparable feeling of softness\u003c\/strong\u003e, while strengthening the hair fiber. This treatment, combining professional expertise and formulation quality, easily integrates into your beauty routine to maintain the radiance of your color with finesse and effectiveness. An essential for all those who wish to preserve a luminous blonde, worthy of the most beautiful natural reflections.\u003c\/p\u003e\u003c\/article\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Beautélive","offers":[{"title":"500ml","offer_id":55785736896898,"sku":"071021500082","price":11.9,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":55808104432002,"sku":"071021500083","price":17.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/shampoing-dejaunisseur-eclat-500ml-beautelive-expert-groupe_071021500082_1_1783399784.jpg?v=1783421965"},{"product_id":"shampoing-fortifiant-violet-restart-color-071001300049","title":"Violet Fortifying Shampoo Re\/Star Color","description":"\u003cp\u003eEnhance your blonde and highlighted hair with Violet Re\/Star Color Fortifying Shampoo, from Revlon for radiant color without yellow tones.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003eProperties of purple strengthening shampoo from Revlon\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eNeutralizes unwanted warm tones\u003c\/li\u003e\n\u003cli\u003eStrengthens and protects thinned hair\u003c\/li\u003e\n\u003cli\u003eImproves color shine and vibrancy\u003c\/li\u003e\n\u003cli\u003eRespects and balances the scalp microbiome\u003c\/li\u003e\n\u003cli\u003eFormulated without sulfates and dermatologically tested\u003c\/li\u003e\n\u003cli\u003eCreamy, skincare-inspired foam without leaving stains\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eRevlon's purple strengthening shampoo: a sublime blonde\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eViolet Re\/Star Color Fortifying Shampoo combines effectiveness and gentleness for high-quality hair care. Its formula enriched with technology \u003cstrong id=\"isPasted\"\u003eKerabiotic Blond Guard\u003c\/strong\u003e strengthens lightened hair, reduces breakage and intensifies the vibrancy of your color. Suitable for blonde, white or highlighted hair, it neutralizes yellow and warm tones, thus preserving a cold and luminous nuance. Easy to use, it produces a creamy foam that respects the scalp. Each application reveals soft, shiny and perfectly balanced hair, reflecting professional at-home care.\u003c\/p\u003e\u003cp\u003eTo discover other solutions for your hair, explore our category \u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong id=\"isPasted\"\u003eShampoo, Care, Styling\u003c\/strong\u003e\u003c\/a\u003e and find the ideal treatment to enhance your hair routine.\u003c\/p\u003e","brand":"Revlon","offers":[{"title":"Violet Fortifying Shampoo Re\/Star Color","offer_id":56159709331842,"sku":"071001300049","price":17.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/re-start-color-shampoing-fortifiant-violet-sf-250ml_071001300049_1_1783399755.jpg?v=1783421883"},{"product_id":"sampoing-ejaunisseur-bc-bonacure-silver-071001100136silv","title":"Shampoing Déjaunisseur BC Bonacure Silver","description":"\u003cp\u003eLe Shampoing Déjaunisseur BC Bonacure Silver Schwarzkopf Professionnel est spécialement formulé pour les cheveux blancs, gris, argentés ou blonds très clairs. Grâce à ses pigments violets haute performance, il neutralise les reflets jaunes indésirables tout en préservant l'éclat et la pureté des nuances froides. Sa formule professionnelle offre un nettoyage doux et aide à prolonger la beauté de la couleur.\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003ePropriétés\u003c\/strong\u003e\u003c\/h2\u003e\u003cul\u003e\n\u003cli data-pasted=\"true\"\u003eNeutralise efficacement les reflets jaunes et chauds.\u003c\/li\u003e\n\u003cli\u003eRavive les tons froids, cendrés et argentés.\u003c\/li\u003e\n\u003cli\u003eTechnologie pH 4.5 pour préserver durablement la couleur.\u003c\/li\u003e\n\u003cli\u003eFormule vegan, sans sulfates, silicones ni colorants artificiels.\u003c\/li\u003e\n\u003cli\u003eConvient aux cheveux blancs, gris, argentés et blonds décolorés.\u003c\/li\u003e\n\u003cli\u003eFlacon éco-responsable composé jusqu'à 97 % de plastique recyclé.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003eLe shampoing déjaunisseur de Schwarzkopt Professionnel : un soin expert pour sublimer les cheveux blancs et blonds froids\u003c\/strong\u003e\u003c\/h2\u003e\u003cp\u003eLe Shampoing Déjaunisseur BC Bonacure Silver de Schwarzkopf Professionnel est le partenaire idéal pour conserver la beauté des cheveux blancs, gris ou éclaircis. Sa formule enrichie en pigments violets agit dès le lavage pour neutraliser les reflets jaunes indésirables et révéler des nuances froides lumineuses. Grâce à la technologie Cell Perfector et au pH optimisé à 4.5, il contribue à restaurer la structure interne du cheveu tout en créant une barrière protectrice autour de la fibre capillaire. Les cheveux retrouvent douceur, brillance et éclat durable sans être agressés. Sa composition vegan, sans tensioactifs sulfatés, sans silicone ni huiles minérales, répond parfaitement aux attentes des femmes soucieuses de la qualité de leurs soins capillaires et du respect de leurs cheveux.\u003c\/p\u003e\u003cp\u003eComplétez votre routine beauté en explorant notre sélection de \u003ca href=\"\/en\/collections\/shampoing-soin-coiffant\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong data-pasted=\"true\"\u003eShampoing, soin, coiffant\u003c\/strong\u003e\u003c\/a\u003e pour entretenir, protéger et sublimer tous les types de cheveux.\u003c\/p\u003e","brand":"Gouiran Beauté","offers":[{"title":"1000ml","offer_id":56710455099778,"sku":"071001100137SILVER","price":44.9,"currency_code":"EUR","in_stock":true},{"title":"250ml","offer_id":56710455132546,"sku":"071001100136SILVER","price":15.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/files\/SHAMPOING-BC-1L_071001100137SILVER_1_1783399783.jpg?v=1783421883"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/5170\/9734\/collections\/OP_20STEAMPOD_Slide_desk_20PART_77deeec2-b540-407c-a6f9-bf9aeda9ac7d.jpg?v=1786137842","url":"https:\/\/gouiron-beaute.shop\/en\/collections\/shampoing-dejaunisseur.oembed","provider":"Gouiran Beauté","version":"1.0","type":"link"}